The Importance Of Digital Asset Management

Comments Off on The Importance Of Digital Asset Management 22 October 2011

In any organization, there are files that contain important information. These need to be stored properly and securely. It used to be that such information was stored solely on physical files, but not anymore. These days, most of them are electronic files. This is why digital asset management is so important.

DAM systems should be part of every organization. The system is used to handle everything from audio files, stock photographs and even presentations. In addition, they will all be available in different formats. With a good DAM system, your files will be secure and easy to retrieve.

In addition to safe storage, security of files can be increased in a number of other ways. For example, in every organization people have different levels of security. The stored files should also be given different security levels so that those who can access is type of file is limited.

One of the top advantages of using these systems is easy accessibility. Imagine how difficult this would be if the files were physical, for example on disks. With a few hundreds of disks, that would not be very difficult. However, the reality is that most organizations have thousands of files to manage. This is why digitizing them and managing them with a good system is such a welcome idea.

Even if you leave the issue of accessibility aside, there is also proper space management to think of. Digital files occupy very small spaces, and this is a great advantage. Instead of using space to store physical files that are difficult to secure, you can just digitize them and use the space for something else.

Once you have considered all the benefits of digital asset management, it will not be easy to ignore it. Others think that the system is only applicable to very large organizations. The truth is that even small businesses can benefit from the efficiency of these systems.

If you need brand consistency then some good digital asset management will help your brand collateral management.


Specific Requirements To Look For Regarding Logo Design Software

Comments Off on Specific Requirements To Look For Regarding Logo Design Software 25 May 2011

Getting a great looking logo for branding your business and getting it out in the public eye is an important step in moving any type of company forward. In order to do this you have to pay someone to create and design a logo for you. This truth is a thing of the past as there is now logo design software that has been created so anyone can design great looking logos for a fraction of the price you would pay to hire someone else to do it.

If you are interested in obtaining a program to design logos you will not have to break the bank doing so. There are many programs out there to help you successfully create what you need. However, you may be confused what the best program is for you. To help you choose here are some key features you should not do without to help you narrow down your search.

Templates: A good program will have in it many choices for templates. This can give you the ability to instantly create many different logos of your own, personalize it, and be out the door in a hurry. The template is very creative and design well and are premade for your use.

Symbols and Graphics: Along with template will be many symbols and graphics for your use in a good design program. If you have an idea sketched out you can use the thousands of symbols to add to your design and bring the sketch to life for the use on the web, your business cards, letterhead or anywhere else you want to present your branding to the world.

Fonts: You should not have to settle for any type of font when you are representing your company. Fonts are important as they represent different meanings with what you use. A great program will have hundreds of font choices when it comes to your designing to evoke the meaning you wish to portray.

Special Adjustments: There are many times when you design something and you just have to adjust it a little to get the dimensions exactly how you want it. You may have times as well when you have to warp or adjust a part of your design to make it look the dimensions you want. So when you go to find a program you will want this option so you have this capability.

Cost: Your entire expenditure when it comes to designing software will not be expensive and break your fiscal budget. You will need to spend between forty to a hundred dollars for a good program and in many cases you can download a free trial to try out a program before you buy it. This gives you the ability to download it, test it out and decide if you want to buy it. You can do this with more than one program and see which one you like best before committing to one program.

Be on your way to creating the logo you want with the logo design software available to you on the market. Look for the qualities that will give you the freedom to design what you want easily. Some programs are available for immediate download so you can get started right away. Check online and get all the features you want at a great price you need to stay in budget.

Discover the best logo design software to use by searching online. With many fabulous logo software choices to consider. Go online today and learn more.

Design, Image Editing, Software

The Free Photoshop Alternative

Comments Off on The Free Photoshop Alternative 08 December 2009

We know that Adobe Photoshop® is the de facto image editing software on the market. Adobe Photoshop® has gotten such wide exposure, when we talk about image editing, we say “are you going to Photoshop that?” or “was that Photoshopped?” But the unfortunate part of this software is the price of admission. Most people are not able to afford the $700 software and if one decides to purchase it, upgrades to the latest versions still run a steep $200.

But what if there was another alternative to Adobe Photoshop®?

In comes GIMP, an open source image editor that is available for Mac OS X, Microsoft Windows, Linux, Sun and FreeBSD operating systems. Yes, this means you can download and start editing images for FREE.  Although the interface of GIMP isn’t as polished as its expensive competitors, GIMP has the horsepower to satisfy most Photoshop® users.
Some cool features of GIMP are:
  • Clone tool and healing tools to retouch images
  • Fix perspective distortion by using the corrective mode
  • History tool with thumbnail of previous actions
  • Plugins such as noise reduction, focus blur available
  • Compatible with most file formats (TIFF, JPEG, GIF, PNG, PSD, etc)

An image of the main workspace. (window size minimized for screenshot purpose)

GIMP Toolbar

GIMP Toolbar

It’s refreshing to see that powerful open source options to Adobe Photoshop® are available for the masses. If you’re looking for a great free image editor, check out GIMP and see what it has to offer. I’m sure you’ll be pleasantly surprised!

Check it out at

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